Privacy Policy – Golf South West Ltd

Last updated: November 2025

Golf South West Ltd (“we”, “our”, “us”) is committed to protecting your privacy and handling your information lawfully, fairly, and transparently in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Golf South West Ltd, registered in England and Wales (Company No: 09833472). VAT Reg No: 435120239.
Registered address: 6 Severn Acre Lea, Patchway, Bristol BS34 5TW.
We are fully insured (Public Liability / Tour Operator Insurance).

We also trade as Golf South East, Golf Northern Counties and Southwest Premier links. All trading names operate under this policy.

Contact for privacy queries: info@golfsouthwest.co.uk.

2. What Data We Collect

• Contact details (name, email, phone, postal address)
• Booking information (group size, dates, courses, accommodation preferences)
• Payment details (processed by Stripe/Revolut — we do not store full card data)
• Communication history (emails, enquiry forms, telephone notes, live chat/Cadd-E)
• Marketing preferences and newsletter interactions
• Technical data (IP address, device/browser info, cookies and analytics)

3. How We Collect Your Data

• Directly from you via our website, phone, email, social channels, and live chat
• Automatically through cookies and analytics tools (see our Cookie Policy)
• From partners or referrals where you have consented to sharing

4. How We Use Your Data & Legal Basis

We never sell or rent your personal data.

5. Marketing Communications

If you opt in to marketing, we will send occasional emails about golf tours, offers and news. You can unsubscribe at any time via the link in our emails or by contacting info@golfsouthwest.co.uk.

6. Sharing Your Data

We share data only where necessary to fulfil your booking or operate our business, including with:

• Partner golf clubs and accommodation providers to secure your reservation
• Payment processors: Stripe, Revolut
• CRM: Pipedrive
• Accounting: Xero
• Automation & platform: Zapier, Bubble.io
• Vouchers: Gift Up
• File storage: SharePoint
• Email marketing: Mailchimp
• Analytics & advertising: Google Analytics, Google Ads, Meta Ads

Where data is transferred outside the UK (e.g. to providers in the United States), we use appropriate safeguards such as UK adequacy regulations and/or Standard Contractual Clauses.

7. Data Retention

• Booking and accounting records: 6 years from the end of the financial year
• Marketing contact data: until you unsubscribe or after 3 years of inactivity
• Competition/prize draw entries: deleted within 12 months of draw close

8. Cookies & Tracking

We use cookies and similar technologies to improve site performance, personalise content, and measure campaign effectiveness. You can manage preferences via your browser settings and our Cookie Policy.

9. Data Security

Your information is stored on secure servers with restricted access. All transactional data is protected by SSL/TLS encryption. Sensitive payment data is handled by PCI-compliant payment gateways; we do not store full card numbers.

10. Your Rights

Under UK GDPR you have the right to access, rectify, erase, restrict or object to processing, request portability, and withdraw consent where applicable. To exercise these rights, contact info@golfsouthwest.co.uk.

You also have the right to complain to the Information Commissioner’s Office (ICO): ico.org.uk or by post at: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF.

11. Links to Other Websites

Our website may include links to external sites. We are not responsible for their content or privacy practices.

12. Changes to This Policy

We may update this policy from time to time. The latest version will always be available at golfsouthwest.co.uk/privacy/.